CREATIVE DIRECTION

COPYWRITING

EDITORIAL

MEDIA RELATIONS

"I ask the questions that make the answers work smarter. To position you above the noise." - LP

Let's Talk

Portfolio Highlights

Comcast Builder Video

RIO Beach Video

Viactiv Calcium Website

DuPont Tyvek Ads

Penn State Nano Technology Brochure

LaSalle Abstinence Website

Campbell Soup Recipe Book

MetLife AFA Partner Ads

USA: Land of the Mustaches Film / Actress Rutanya Alda

ERD Gifts for Life Catalog

New York Real Estate Developer Brochure

New York Real Estate Developer Brochure

Philadelphia Office of the Mayor Brochure

GE Modular Space Ads

Abuelo’s Brochure

NYC Playbill Ads

Afinitor Cancer Rx
Print Ads

GMAC Postcards

Commercial Real Estate Development Ads

DuPont Sorona Ads
USA Land of the Mustaches Film Rutanya Alda

Abuelo’s Mexican Restaurants

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Acme Markets

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Aramark

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Beneficial Savings Bank

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Campbell Soups

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City of Philadelphia Office of the Mayor

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Comcast Xfinity

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Delaware Lottery

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DuPont Surfaces

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Episcopal Relief & Development

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Fireman Hospitality Group

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GMAC Mortgage & Home Services

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Hiram Walker Canada

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Independence Blue Cross

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Jack & Jill Ice Cream

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Janney Montgomery Scott

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LaSalle University School of Public Health

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McNeill Nutritionals

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MetLife

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Penn State University

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Peterson’s College Guides

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Rio Beach Brands

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Rutanya Alda, actress, filmmaker & author

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State of Delaware

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Temple University School of Bariatric Medicine

Abuelo’s Mexican Restaurants | Acme Markets | Aramark | Beneficial Savings Bank | Campbell Soups | City of Philadelphia Office of the Mayor | Comcast Xfinity | Delaware Lottery | DuPont Surfaces | Episcopal Relief & Development | Fireman Hospitality Group | GMAC Mortgage & Home Services | Hiram Walker Canada | Independence Blue Cross | Jack & Jill Ice Cream | Janney Montgomery Scott | LaSalle University School of Public Health | McNeill Nutritionals | MetLife | Penn State University | Peterson’s College Guides | Rio Beach Brands | Rutanya Alda, actress, filmmaker & author | State of Delaware | Temple University School of Bariatric Medicine

What clients are saying…

  • "I worked with Linda on a huge overhaul of our Help content at Comcast headquarters in Philadelphia. She went way beyond just writing content. She asked the right questions and really zeroed in on what was needed to truly solve our customers’ problems. Clarity is truly her superpower. And as an extra bonus, she’s a joy to work with!"

    —Eddie James, Senior UX Researcher, Microsoft, Atlanta, GA.

  • "Linda is someone who cuts to the chase and gets it right away. Her instinct for what audiences need to know, and how to convey the message strategically and creatively is the culmination of years of writing for every kind of client there is. She has a depth of experience and an encyclopedic knowledge of popular culture that informs her approach on so many levels. She is a pleasure to work with and I highly recommend her for any kind of conceptual copywriting project."

    —Lisa Fellman, President, Enterprise Marketing and Communications, Voorhees, NJ.

  • "I’ve known and worked with Linda for over 35 years on a wide range of industry sectors and national clients like ARAMARK, Boeing Vertol, and Independence Blue Cross. From Olympic sponsorships to helicopters to hotels to food service and beyond, she brings a deep understanding of what moves audiences and stakeholders and is about as versatile as they come. Her honest, straightforward approach to every project and relationship contributes to a successful outcome. She’s a team player, too, delighting clients and colleagues with her warmth and humor."

    —Nelson Fellman, Executive Vice President, Enterprise Marketing and Communications, Voorhees, NJ.

  • "Linda was my #1 go-to freelancer when I needed someone who could land a smart, strategic, fresh concept and craft tight messaging flawlessly. She knows how to simplify what matters for the audience and serve it up creatively, strategically and on brand, whether it was for a B2B or B2C client. No matter your industry, I know Linda will understand your key drivers and critical issues faster than you can say, “Here’s the brief.” You won’t be sorry if you pull Linda in to support your team. Plus, she’s awfully fun to work with."

    —Suzanne Wagner, Lead Creative (retired), One Main Financial, Evansville, Indiana.

  • "Linda Penney is a one-in-a-million, all-star player in the advertising industry! A standout copywriter with a gift for seeing around creative corners at a project’s inception to make concepts and ideas work on multiple levels and in multiple channels. Her talent for crafting relevant, memorable messaging quickly and confidently for a broad range of clients, and also turn on a dime, is what account teams look for and expect in today’s global continuum of content marketing. She asks the questions no one else asks and delivers on every front, often with an unexpected angle that’s spot-on. It’s a pleasure to work with her because her instincts and her well of subject matter knowledge run deep."

    —Amy Colbourn, Managing Director, Business Strategy, MONOGRAM, Las Vegas, NV.